Marketing Strategy by Nike | Subway | London Olympics 2012 | Ambush Marketing | Branding Case Study - YouTube
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Sochi Olympics on lookout for ambush marketing | CBC News
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Ambush Marketing: How Nike Made Olympic History | by Chelsea Rose | Medium
2012 London Games — Brand Police on Prowl for Nike and Other Ambush Marketers - The New York Times
Nike's Olympic ambush - Jul. 19, 1996
Ambush Marketing: Boundary Pushing Ways Brands Undercut their Rivals at Major Events - Hanlon
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nike's ambush marketing at the london 2012 games through the use of colour
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Ambush marketing and trademark law in India – The IP Press
